The best labels have one thing in common: they make their products stand out on shelves, even when they’re standing among crowds of competitors. Think of how many times you’ve tried a new food or brought home a cool craft beer because it had an interesting label. That’s a talented designer’s work in action.

You want your product to get snatched off store shelves. We want it to, too. So we put together this list of the top freelance label designers to hire in 2021.

The 10 best freelance label designers for hire in 2021

  1. 1
    • Product packaging
    • Product label
    • Other packaging or label
    • Brochure
    • Logo design
    • Illustration or graphics
    • 3D
    • Other design
    • Postcard, flyer or print
    • Other business or advertising
    • Web page design
    • Logo & brand identity pack
    • Poster
    • Other web or app design
    • Merchandise
    • Tattoo
    • Social media page
    • Infographic
    • Car, truck or van wrap
    • Business card
    • Banner ad
  2. 2
    • Product packaging
    • Product label
    • Logo design
    • Other packaging or label
    • Logo & brand identity pack
    • Illustration or graphics
    • Other design
    • Logo & business card
    • Logo & social media pack
    • Character or mascot
    • Web page design
    • Icon or button
    • T-shirt
    • Sticker
    • Social media page
    • Poster
    • Other web or app design
    • Other art or illustration
    • App design
    • Brochure
    • Brand guide
    • 3D
  3. 3
    • Illustration or graphics
    • Product packaging
    • Logo design
    • Product label
    • T-shirt
    • Other packaging or label
    • Merchandise
    • Other clothing or merchandise
    • Other web or app design
    • Clothing or apparel
    • Other art or illustration
    • Logo & social media pack
    • Logo & brand identity pack
    • Book cover
    • Web page design
    • Signage
    • Postcard, flyer or print
    • Other design
    • Poster
    • Logo & hosted website
    • Facebook cover
    • Character or mascot
    • Business card
    • Icon or button
    • Cup or mug
    • Brochure
    • Banner ad
    • Other book or magazine
    • Landing page design
    • Sticker
    • Social media page
    • Other business or advertising
    • Logo & business card
    • Logo & brand guide
  4. 4
    • Logo design
    • Logo & hosted website
    • Product label
    • Other design
    • Product packaging
    • Illustration or graphics
    • Logo & business card
    • Logo & brand identity pack
    • Other packaging or label
    • Business card
    • T-shirt
    • Web page design
    • Other art or illustration
    • Stationery
    • Poster
    • Icon or button
    • Character or mascot
    • Logo & social media pack
    • Tattoo
    • Signage
    • Postcard, flyer or print
    • Other clothing or merchandise
    • App design
    • Clothing or apparel
    • Brand guide
    • Banner ad
  5. 5
    • Product packaging
    • Product label
    • Other packaging or label
    • Logo design
    • Illustration or graphics
    • Other business or advertising
    • Postcard, flyer or print
    • Infographic
    • Banner ad
    • Sticker
    • Other web or app design
    • Other design
    • 3D
  6. 6
    • Product label
    • Product packaging
    • Other packaging or label
    • Logo design
    • Sticker
    • Poster
    • Postcard, flyer or print
    • Stationery
    • Infographic
    • Clothing or apparel
    • Signage
    • Other business or advertising
    • Business card
    • Brochure
    • Web page design
    • App design
    • Illustration or graphics
    • Cup or mug
    • Car, truck or van wrap
    • Banner ad
    • T-shirt
    • PowerPoint template
    • Other web or app design
    • Merchandise
    • Landing page design
    • Icon or button
  7. 7
    • Logo design
    • Product label
    • Illustration or graphics
    • Other packaging or label
    • Logo & brand identity pack
    • Product packaging
    • T-shirt
    • Character or mascot
    • Clothing or apparel
    • Other business or advertising
    • Other art or illustration
    • Logo & social media pack
    • Logo & hosted website
    • Sticker
    • Other design
    • Merchandise
    • Logo & business card
  8. 8
    • Product label
    • Product packaging
    • Logo design
    • Other packaging or label
    • 3D
    • Logo & brand identity pack
    • Sticker
    • Postcard, flyer or print
    • Other design
    • Landing page design
    • Signage
    • Other art or illustration
    • Merchandise
    • Logo & business card
    • Illustration or graphics
    • Brand guide
  9. 9
    • Product label
    • Product packaging
    • Logo design
    • Other packaging or label
    • 3D
    • Postcard, flyer or print
    • Other web or app design
    • Illustration or graphics
    • Logo & social media pack
    • Logo & business card
    • Sticker
    • Other design
    • Infographic
    • Web page design
    • Other business or advertising
    • Logo & brand guide
    • Card or invitation
    • Business card
    • Logo & brand identity pack
  10. 10
    • Product label
    • Product packaging
    • Logo design
    • T-shirt
    • Banner ad
    • Other packaging or label
    • Other clothing or merchandise
    • Other business or advertising
    • 3D
    • Book cover
    • Sticker
    • Stationery
    • Social media page
    • Logo & social media pack
    • PowerPoint template
    • Poster
    • Postcard, flyer or print
    • Other design
    • Other art or illustration
    • Merchandise
    • Logo & business card
    • Illustration or graphics
    • Clothing or apparel
    • Business card

How did we choose these as the top label designers?

We know label design is important because it builds brand loyalty for life. Here’s what we looked for when we chose our top 10 label designers:

1. Design quality

gin bottle label
label design by Wooden Horse

When a designer joins 99designs, an expert from our team evaluates their portfolio and considers the conceptual thought, technical execution and knowledge of design principles present in their work. They then assign the designer one of three levels:

  • Top Level
  • Mid Level
  • Entry Level

A designer’s level is displayed on their portfolio, so you can easily see if you’re working with someone with lots of experience and design chops or someone up-and-coming.

2. Label design experience

Somebody could be a great illustrator, but not necessarily a top notch label designer. A label’s gotta catch eyes’ attention and lead them to pick up the item bearing it. In addition to looking at overall quality, we specifically vetted each designer on this list to make sure they had experience with and specialized in label design.

3. Professionalism

There’s more to being a top quality freelance designer than having a strong portfolio. A top level label designer communicates with the client throughout the design process, delivers on time and is generally good to work with. So we took past customer experiences into account to make sure all of our recommended label designers are professionals in service as well as design.

Are you ready to hire a fantastic label designer?

If you’ve got a product, it needs a label that’ll stand out on shelves. Don’t let your work disappear behind a boring label. If you don’t think any of our picks can do your product justice, search 99designs for one who can.

Want more label designer choices?
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