Thank you for participating in this design process! I am excited to work with your talented design to give a much needed update to our logo & brand. :)
I am the Operations Director for a nonprofit organization that provides online, print, and in person resources and opportunities to learn about, connect to, and build sustainable communities.
Please read this page to learn more About FIC, our values, and our activities: http://www.ic.org/About.
I encourage you to surf around the site to see what we stand for, what we provide, what we talk about, and who our audience is.
Most of the traffic to our website (about 1/2 million pageviews per month from about 60,000 users) goes to our Communities Directory, where people can learn about and contact communities to visit or to join them.
We are seeing slightly more women than men (56/44) in our analytics. About Half of our audience is under 34 ("millennial").
The organization has been called the Fellowship for Intentional Community for over 30 years. We are now beginning the process of rebranding to the Foundation for Intentional Community.
This update in our branding requires a new logo, with new colors and fonts. We are not fixated on any of these at this point, and look forward to your artistic and professional interpretation of the brand.
We want the logo icon to evoke community and cooperation. Sustainability and Social Justice are also organizational values.
It would be great if it somehow included the residential component of building a community together. Something that feels like a neighborhood or village perhaps? That conveys not just cooperation, but also HOME.
There are a lot of clip art and stock image options for these types of things out there. You can use those if you want to, but we will not go with something that looks generic or overused. So if it is unique, or you put some special spin on it, that would be great.
A few examples of cooperation icons are attached, just for reference.
Please let me know if you have any questions or ideas.