How Orange Line started their flash banner journey
Who are you known as?
Royal Canin Pet Food Competition Banners - MREC & LEADERBOARD
What industry do you think your business is most related to?
Animal & Pet
Tell us a bit about who you are and the people you reach
Royal Canin are a premium and international dog food brand and are #4 in Australia and NZ. We sprouted in France around 40 years ago and they boast the widest range of breed specific pet foods.
We are trying to create awareness of the brand, and our new pet food for Jack Russells by giving away 50 chances to win 3 months worth of food for your Jack Russell (dog). We are also giving 50 chances to win 1 year's worth of food for your Ragdoll (cat) We are creating an AdWords campaign to drive entries and banners for re-targeting.
What inspires you and how do you envision the design for your business?
I have attached the design requirements, imagery and brand book.
Note that the company is very high end and we want to see this translate into the banner design, which needs to balance with the fervent call to win!
These banners will lead straight to the Landing Page attached (this competition is still running so the design isn't finalised yet but I can provide the PSD in 24 hours if required. Please study the BRAND BOOK and the Royal Canin website as design needs to be clean and high end. Animals should never look 'human' in any way.
This job calls for 4 banners in total, but all with the same messaging.
1 x MREC - Jack Russell
1 x Leaderboard - Jack Russell
1 x MREC - Ragdoll (same concept / design but Ragdoll name/image)
1 x Leaderboard - Ragdoll (same concept / design but Ragdoll name/image
Let me know if you need any further guidence, I am always happy to help!