screamingbird got their new landing page design by running a design contest:
*Prize Guaranteed* Create a fun, imaginative, artsy and innovative landing page for Rue de Suze
Check out screamingbird's Landing page design contest…
Art & Design
The website is RuedeSuze.com. There is a current site there, and we are redesigning the look. We want to keep the current idea of strolling down the Rue de Suze, we just don't want that to be the landing page any more because we have expanded and are offering more reasons for people to come to the site. The landing page should be where people can quickly find a particular item that they have come looking for, but also can be inspired to check out our other items. The graphics should promise them that this will be a creative and fun adventure, sophisticated enough for adults but appealing to the child in all of us. The target audience is Francophiles--people who love the Eiffel tower and want to buy Eiffel Tower art to fill their home, as well as send Eiffel Tower cards to friends for every occasion. We also work with a clientele that loves meticulously crafted architectural miniatures (a type of "dollhouse", but they are not toys). Each building created by this artist has a historical context and is made to look old, or is an interpretations of a scene that is (mostly) French. Suze sells her original architectural miniatures and Eiffel tower sculptures, but also sells cards, a coloring book, and other merchandise based on her art. There is an Etsy store where some of these items are sold, it would be ideal if the landing page made people want to go to the Etsy store and see and purchase the merchandise. We want to cater to both the customer that would pay $75K for a building, and the one who would just buy a few cards or a print for their wall. You can see the look of the new building detail pages here: http://ruedesuze.com/bldgs/bidaine/ http://ruedesuze.com/bldgs/bidcb/ http://ruedesuze.com/about.html The landing page does not need to have the same nav bar as these new detail pages (we do not need links to each individual building there, for instance), but it should be harmonious with the color scheme and the logo. Suze does not like things that look bright and new; looking like it has been weathered with the "patina of age" is important. "Hammered" is a good look (as long as it's slightly soft and artistic rather than industrial), as are other looks that are weathered or old. We don't want "grunge"; neither should it look too dainty or feminine.
Fun, imaginative, artsy, tasteful, stylish. I want people to be inspired to explore this new world. Please see sample websites I like below. The viewer should move through the page on a journey of imagination. should be harmonious with the new interior building detail pages (colors, logo): http://ruedesuze.com/bldgs/bidaine/
Elements to include in the landing page
It should definitely be fun, artsy and tasteful, and make people want to look around. Ultimately we want them to click-through to the Etsy site to purchase things, or find retailers near them on facebook. People will come to the website looking for different things, and I want the landing page to make it easy for people to find what they're looking for. Essentially it should be an appealing navigation page that makes people excited about the product, want to see more, and buy a piece of it for themselves. It doesn't need to have the same navigation bar as the rest of the site, but should match the feel of the other pages. The landing page should feature these links: -A "walk down the Rue de Suze" (will link to the current landing page) -New buildings -Eiffel tower prints and cards (ruedesuze.instaproofs.com/category.php?event=542213&id=1357625) -Email Suze -The coloring book (on Amazon) (amazon.com/Chateau-Bidaine-Coloring-Architectural-Miniatures/dp/1482002256) -The facebook page (facebook.com/RueDeSuze) -The Etsy store (etsy.com/shop/RuedeSuze) I think the facebook and Etsy logos are ugly, so would prefer those images to be very small or made more attractive.
I am capable of doing a basic design myself, but I am running this contest because I am willing to pay for something that is more exciting and inspiring than I can come up with on my own. I hope there are some brilliant ideas out there! I will want high-resolution files of the images you use in the design, as well as the layered Photoshop file for the web. I have uploaded these representative images: One Eiffel tower sculpture One Eiffel tower card Coloring book cover and two interior pages Background for interior pages Nav bar background for interior pages Logo for interior pages Link to more coloring book photos on facebook: https://www.facebook.com/media/set/?set=a.10151641120452313.1073741825.700947312&type=1&l=a6457c40d6
$799 Gold package
Every design category has flexible pricing for all budgets. Landing page design starts at $349.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their landing page design.
Designers across the globe delivered design magic.
screamingbird collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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