Hello, thanks for taking the time to read our competition!
We are a new boardsports clothing company similar to Nixon, Quicksilver, Reef, Animal, Element, etc.
We would like a flat black and white logo please which can be inverted - black on white, white on black etc. No gradients or other colours please.
We would like the logo to incorporate an abstract surf/mountain or 'H' (for Herolux) style icon similar to the style of Nixon, Quicksilver, Reef, Animal, Element, Globe, Gravis. We would like this to be incorporated into the logo in such a way that either the logo text or icon could be used independantly of the other element. See support image uploaded.
There has been a good mix of both script and non-script style text on the logos submitted so far. Having seen all the designs so far it has become clear that a non-script style font is much easier to read. As such we would really appreciate it if you would now focus on non-script style text in the logos for the last couple of days. We really want the text to be able to be used separately from the abstract graphic icon so any subtle stylizations to make the text really look designed rather than just a standard font would be most appreciated. As an example of what I mean, in the brief, one of the Design Examples is for a company called TURRANO. You will see it just under the "Style attributes" section of the brief. The subtle stylization of the two RR's is awesome so ideas like that would be most appreciated to really make the logo text clean and clear but to make it stand out and be unique.
Thank you! We really appreciate your work and look forward to seeing your designs :)
Links to icon logo style images we like: