Would like to see versions of the logo with and without the slogan "buy local. do good." incorporated into the design. Most likely will be using the logo and slogan together, but am interested to see how the logo would stand alone without it.
The "bright" from the company name derives from the concept/connotation of education, a brighter future, shedding light on local businesses that might otherwise not get exposure, and even the bright/smart choice to choose to buy local and invest in ones own community. The good comes from the giving side, the % of money going directly back into the educational community, and the good that comes from linking together and stregthening communities. The "brighter good" name is a variation of the phrase the "greater good", which is the concept of doing something not just to benefit ones self, but to benefit society as a whole.
Possible ideas to explore within the logo are sun, light, growth, positivity, or three separate forces joining together (local businesses/schools/community) to grow something great. I do not want to give too much direction since I really want to see people's own creative ideas on how to bring the concept to life, and do not want to limit it to just one idea.