CounterMeasure Clothing designs and sells clothing for women.
CounterMeasure Clothing was created to "countermeasure" the current trend in fashion (cheap, disposable clothing). Instead we strive to create clothing that lasts for years, looks beautiful, and can handle all adventures. With our clothes, women can worry less on what they are wearing and enjoy what they are doing. It feels good to buy less and live more!
Our followers are smart women who love travel and adventure. On the weekends they travel to a new city, explore a festival, check out a museum, and hit up the nightlife. We make the clothes that can keep up with them and look good throughout the whole day.
We want a brand that speaks to these women by saying we are sophisticated, we are fashionable, but we are a little rebellious.
Our brand is a lifestyle. Our women chose to buy less and live more. Feel free to check out our launch page at countermeasureclothing.com NOTE: website style will likely change to reflect new logo