Tell us a bit about who you are and the people you reach
A brand of clothing marketed to young outdoor enthusiasts and branded with the Black Hills region of South Dakota as a outdoor destination. Not a new concept i.e. Give'r (http://www.give-r.com), Surf Wyoming, Sea Level Sucks, Mountain Khakis. I'm after hikers, campers, climbers, bikers, fly fisherman, and people who just want to look hip and outdoorsy. Our basic concept is the Black Hills are the Soul of South Dakota and our clothing line will celebrate the outdoor endeavors and the people who pursue them there.
What industry do you think your business is most related to?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I would encourage the designers to research the Black Hills and look at some images. I'm debating on using a mountain skyline in the logo or a coyote howling (state animal). The closest thing to an iconic skyline the Black Hills have is the needles. Just google the needles south dakota and look at images.