Create a modern / minimalistic logo for the StartupCouch Podcast to be used on our website and other

startupcouch

StartupCouch will be a serialized podcast format tackling startup issues and portraying examples of innovation leadership from digital industries in Europe.

The podcast will provide inspiring stories, case studies of successful online entrepreneurs and digital innovators, as well as actionable tips, literature and tool recommendations.

Our target audience consists of recent university graduates, aspiring founders from digital industries and forward thinking entrepreneurs who want to transform Europe’s economy and society towards a more sustainable and just future through digitization, Big Data and the Internet of Everything.

Please find attached some examples of logos and/or concepts that we like for the following reasons: we perceive them as modern, minimalistic, clear, smart, subtle, at times: subversive, futuristic, professional, simple, progressive.

We are two podcast hosts, and the main key visual should be the “couch” part of the brand. We DO NOT want to stretch the podcast aspect through stereotypical iconography (i.e. microphones, airwaves, etc.). We DO want to stretch both the “couch” and the “digitization” aspects of our brand.

StartupCouch (or written in other iterations, e.g. "startupcouch" or "STARTUPCOUCH" should instantly be recognized as the leading startup podcast for thought-provoking interviews with leading industry experts on innovation and digitization.

The logo should also work / be recognized as a stand alone icon, i.e. without brand name / title, e.g. for favicon purposes.