Our clients are predominantly entrepreneurs, engineers, artists, and start-up teams that focus on launching new products in the tech and design spaces. Demographics-wise, our client-base is approximately 75% male, 25% female, with an average age range between 28 and 48.
We are looking to rebrand around a centralized logo system that can be used for web, print, and social purposes. We currently use a two-tone humming bird as our icon, along with all-caps text, but we are not married to either of these symbols/styles. Ultimately, we would love an iconic logo that we can use as our avatars and most recognizable marketing asset. It can be very abstract or straight-forward. Themes using birds or the sun/astronomy-themed symbols are welcome but not required. We love textual word-play. The final logo should be clean, sleek, and simple that represents our commitment to helping businesses grow through content while also speaking directly to the tech/design communities. Our preferred color-schemes are cool tones: blues, greens, black/greys, and white. Red, orange, yellow, brown, or other warm hues are not ideal. We would like the final logo to be color-reversible for dark/light background usage.
Our slogan, which can but does not need to be incorporated, is: "Content to Disrupt"
You can learn more about us - and see our current branding - by going to https://www.earlybirdstudios.com/