Ninjabarista needed a new logo design and created a contest on 99designs.
A winner was selected from 301 designs submitted by 76 freelance designers.
88 Grand is a luxury streetwear/clothing brand marketed at teenagers. Similar brands would be Supreme (https://www.supremenewyork.com/), Bape (https://bapeonline.com/), Off White (https://www.off---white.com). 88 in Chinese symbolises fortune and good luck.
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