We are an online SaaS music licensing company.
Basically, we have a mostly-automated online system whereby music groups can request specific types of music licenses, and music publishers will either approve or deny those requests. These licenses allow music groups to use music owned by music publishers in specific ways (e.g., the Ohio State University Marching Band wants to march to a Rolling Stones song. Or a Symphony Orchestra wants to play a Lady Gaga song. Etc).
Our customers are music groups of any type, but mostly we specialize in licensing for high school & university marching bands and show choirs (i.e., the education market). We do have professional organizations that we license for as well (e.g., state symphony orchestras, military music bands, etc.).
Ultimately, we are aligned with the music publishing industry, and part of our job is to ensure that music groups are getting the licenses that they need. So, we need to balance being approachable / friendly to our customers with being strict copyright advocates. We pride ourselves in our fairness, customer service, and firm stance on copyright compliance.
For a large swath of songs, we're the only way to get the specific license types that some of our customers need - but we still want to have people *want* to do business with us as opposed to them *having* to do business with us.