I chose the non-profit/community industry category, but I was torn between the health, fitness, and sport options. I would like these ideas incorporated due to the trail/mountain running focus of my donation campaign.
I would like some element of trail running (for example, hills, mountains, rugged terrain) included since that's the focus of my running effort. I included a screen capture of my Garmin GPS app that shows the elevation changes of a recent run. Some shape like this graph is of interest to me. Or some creative version of it. It needs to be clearly a depiction of the outdoors, not a math class graph, or medical device graph of data, for example.
I would like clear depictions of the idea of healing deformed feet. I included a photo I took with my iPod Touch of something I drew. I like the idea of that classic barefoot footprint sort of thing. Anything you can do to make that theme younger, representing children's feet vs. adults, would be additionally valuable. The picture I included shows feet in what I would call a "healed" form - both pointing the same direction and straight. Google searching images of clubfoot, if you are unfamiliar with it, should yield clear depictions of the starting point for these children - inward pointing, bent, rolled forward feet. Finally, I would ideally like depiction of healing, of moving from a crooked set of feet to a straight set of feet. NOTE: After I submitted this 99Designs project, I screen captured the final two images of red and green feet as examples of what my brain has concocted on this. I made these in http://www.bluecotton.com t-shirt design application. It's just a draft concept; I'm looking for your design expertise to make these great!
I have very little money to spend on promoting 31FTF. Things even as "small" as multiple ink colors printed on a t-shirt are considered possible cost-cutting points. I'm new to logo design and printing, so I chose only two colors for my logo interest for the following reason: if I want to print it on a blue t-shirt, how will it look? If the final digital format of your logo will allow third-party printers to then customize colors (for example, all black on a light background, or all white on a dark background, or all color according to your creative solution), then I'll have enough flexibility. But if I must be mindful of cost-based color selection decisions, then limiting to two non-white colors is of interest to me.
As for "green" I selected in the color interest category, I like brighter greens like springtime. Not too dark, like forest green. Not too bright, like neon. Young grass. Refreshing Japanese garden types of things are what I'm thinking.
Also, the tag line, To Benefit Children with Deformed Feet, is something that might not be best suited to a logo. My basic, achievable goals for using this logo are: small Facebook-placed logs, avatars, and perhaps ads; placement on my WordPress site (www.31ftf.com); and mainly t-shirt printing. Here in the 99Designs application process, I chose logo design instead of t-shirt design for two reasons: to have something I could use across non-shirt media and because I'm yet sure how I'm going to make my shirts (www.bluecotton.com or a local shirt printer where I live). If this tag line would be better suited to include in the shirt-making process with 3rd party, then I'm open to leaving it out of your logo designs. Then my only concern is font matching, or at least making fonts compatible between the final logo and font options (perhaps limited in complexity and type) I'll have with shirt-makers.