Help Here's Harry with a new logo

Here's Harry

Here's Harry is a new jewelry and accessories brand based in Sydney. We source unique, high quality jewelry and fashion accessories from skilled artisans in Australia, New Zealand, S/E Asia, India, Middle East and South America as well as producing our own designs. Our products are exciting and exotic, rich in colour, texture and fragrance.

We will be marketing to both retail and wholesale customers. Our wholesale customers will be high-end boutique fashion and gift stores in Australia and New Zealand while our retail target market is women aged between 18 and 55 living in major cities and regional centers within Australia and New Zealand. Their fashion sense is distinctive and stylish. They choose emerging brands and designers as well as established niche brands. They would choose unique, high-quality, hand-made products over those that are mass-produced. They respond to word-of-mouth and social marketing over mass media. They love to travel and eat foods from diverse cultures. They shop for pleasure and it's often a social activity.... they love to share new finds with their friends.

Our new logo will be used as a basis for the look and feel design of our online store. The design should evoke a sense of timeless quality, artisan traditions combined with modern ethics, design and a sense of wonder.

The logo will also be used on product labels, including jewelry tags. The logo icon will be used to stamp into metal and leather, so it needs to be simple and distinctive in over-all shape.

There are three key specifics: 1).side profile of a black female silhouette with flowing hair, 2). holding a silhouetted rabbit in her palms. 3) small elements of rich deep colors in any combination of red, turquoise, green, white.