Briefing “Oktoberfest - The Musical” – LOGO
We would like to develop a logo for "Oktoberfest - The Musical" about the origin story of the “Oktoberfest”, the world wide famous annual event in Munich.
Check out Wikipedia Infos: https://en.wikipedia.org/wiki/Oktoberfest
• Our show is funny and makes the people sing along.
• Our show is romantic, a love story of a prince and a princess, and is also telling the history of how the Oktoberfest started.
• Our show is young but entertaining for everybody.
The logo is supposed to convey the history of the beerfest, a love story, a touch of Bavaria (blue and white), a party feeling, it´s famous beer, and the music which is the strength of the show.
The claim is: not only letters, but a graphical design, possibly a word and design mark, or an icon, which represents the show and it´s message. The logo has to transport the image of the show, the musical identity and should be easy to read and recognize.
There should be an icon inserted which can be reduced for single use, such as the mask of “The Phantom of the Opera” or the head of a lion of “The Lion King”. Maybe a beer mug….
Some examples of musical hits: see attachment
Thank you. Andreas