The red that is in our current logo (uploaded above) is a good idea of the red we like!
We like the look of having all the text upper case (which is what we have at the moment) and would be interested in text that is bolder than what we have at the moment.
We've uploaded a few logos we like to give you a bit of an idea of the style we're going for. We really like the way that most of the logos we've uploaded incorporate a little bit of a pictorial element into the text that is relevant to their business. The Lady Melbourne and Little Boutique ones are more ornamental and busy than we would like but they have the type of picture element that might be incorporated into our logo (ie shopping related - handbags, shoes, dresses etc). The level of picture/text balance we are after is best demonstrated in the CycleStyle logo - we like the simplicity of the text and how the bike is incorporated (similar for the 1000 pound bend logo).
We also like the way that the SHO and Kish+Co logos incorporate the picture element into the bold text.