Wheretoget needed a new logo design and created a contest on 99designs.
A winner was selected from 361 designs submitted by 117 freelance designers.
wheretoget (attached)
Wheretoget is Shazam for fashion. Post a picture on Wheretoget to find out where to get the items you covet on this picture.
Our audience (90% women) is very large in that Wheretoget targets anyone sensitive to his look, to fashion and curious about the latest trends.
Most of them need (I mean -really need it urgently-) to know where to buy this fashion item they have seen in a picture, a blog, a social network, etc.
Some others are looking for inspiration.
What we like in Shazam's logo is that it has an identity and represents the concept (searching and finding music).
There's nothing in their logo that reflects the music itself.
And don't focus on the colors, this is not why we like it.
Wheretoget offers a very fashion-oriented service, but the logo does not have to reflect fashion in particular. It should :
• inspire "lifestyle"
• reflect the concept (where to get an item seen in a picture)
• be easily identifiable (such as the "s" from Shazam's logo)
• must also be usable as a square icon for mobile app, favicon, etc. and as a loading icon, in which case it is not necessary that the name appears in full
Currently, we are using the following font : Interstate Condensed Mono Black.
Check our website : http://www.wheretoget.it
Find out how a design contest works or learn more about our logo design services.