Please create a one page sell sheet explaining the benefits of Dozer Eyewear. The sell sheet should tell a story that introduces the problem, offers the solution (product), outlines the features/benefits and closes with a call to action. I prefer designs that appear simple and clean when you first look at them, but to the professional eye are appreciated for the thoughtfulness put into the layout and placement of text and images. In terms of design, the sell sheet should look similar (but not exact) to our website. Use only black and white as the main colors, and introduce only one additional color (max) if needed to draw attention to certain elements.
For typography consistency please use:
Montserrat for Titles/Headings
Sans Serif | Google Web Font - Open Sans for text.
Content for the sell sheet should include and be limited to the following:
Experience the Dark of Night in the Light of Day
There are moments when you need to sleep but just can't because it’s too bright. Business travelers, shift workers, weekend warriors and many others know this situation all too well. Unfortunately, sleep conditions on the go are never ideal and when we do finally fall asleep, it isn’t pretty.
Dozers are carefully designed blackout eyewear that provide complete darkness so you can get your much needed sleep in style.
Blackout lenses - complete darkness so you can sleep better
Soft foam lining - blocks out peripheral light and feels comfortable on your face
Stylish design - sleeping is not glamorous, you might as well look cool
No straps - won’t get caught in your hair and zero pressure on your face
Spacious eyecups - your eyes are free to move and blink
Lightweight and durable - perfect for your travel bag
Whether you have trouble sleeping while traveling, suffer from photosensitivity, or just had a long day, Dozers can help you experience the dark of night in the light of day, so you can rest and recharge on the go.
Notes regarding content:
"patent pending" should be small relative to other text (see Gatorz eyewear sell sheet as an example)
Tagline: "Experience the Dark of Night in the Light of Day" should be large.
"Dozers are carefully designed blackout eyewear that provide complete darkness so you can get your much needed sleep in style." text should be easy to read and very clear as this is the heart of the content.