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How danielle.wright started their postcard, flyer or print journey
Who are you known as?
North American Sustainable Refrigeration Council
What industry do you think your business is most related to?
Community & Non-Profit
Tell us a bit about who you are and the people you reach
Our organization is a nonprofit focused on overcoming the hurdles to natural refrigerant adoption in grocery stores (e.g. cost, lack of trained service technicians, codes and standards). We refer to grocery stores, supermarkets, convenience stores, etc. as end users because they are the "end users" of a refrigeration system.
We are a membership-based non-profit who brings together stakeholders from the refrigeration industry, including refrigeration end users. We have revamped our end user membership program to be free and need a new flyer that attracts end users and encourages them to join. They have very little time, so we need something that gets to the point quickly and is visually attractive.
As far as images go, grocery store refrigeration is relevant and we are open to other suggestions. This will be distributed mostly to the folks in charge of refrigeration, so general supermarket images are not necessary.
What inspires you and how do you envision the design for your business?
We would like a simple flyer that promotes our end user membership program (http://nasrc.org/end-user-membership/). The flyer should appeal to both grocers and should have a strong tie back to NASRC. It should encourage them to explore membership.
The verbal content is attached along with our logo. Please include the logo on the flyer.
Feel free to get creative, but a clear and simple flyer is the goal. One page is preferred, but one page front and back is fine.
The logo and language that can be incorporated are attached below. Feel free to take a look at our organization's website (http://www.nasrc.org) to get a better sense of everything.
I would like the theme of the flyer to match or complement the theme (color and font) of the logo.
If there is an appropriate stock image, we would love to see it incorporated, but would prefer to not pay extra for the image, so please keep that in mind in your image selection.
Thank you and I look forward to seeing you design!