heathotsauce got their new product label by running a design contest:
Create a label for gourmet Habanero White Cheddar popcorn seasoning
Check out heathotsauce's Product label contest…
Food & Drink
We are a hot sauce shop based in Berkeley, California (and online at www.HeatHotSauce.com). We have created some spicy popcorn/all purpose seasonings. Our target audience is foodies and chileheads. We are going for the gourmet audience, so we want to keep the look clean and professional and avoid some of the cheese imagery that is common on hot sauce packaging.
What's your vision?
We are looking for a product label that has an artisan feel to it. No cheesy flames and devils that are so common in hot sauce labeling. We are going for a gourmet, clean, modern look appealing to foodies and chileheads alike. We are open to having a tasteful looking habanero on the label, though it's not a requirement. The product title is "Habanero White Cheddar", and our brand name is Heat (see attached logo). The product description (under the title) is Popcorn Seasoning. There needs to be room for ingredients listing (see additional notes for full ingredients), product weight (1.5 oz), and short instructions section. We have 3 other products that we'd like to get similar label for, so once we settle on a design, we will work with you directly to get it turned into 4 designs (with the same basic template, just different product names).
Ingredients listing: "Ingredients: Organic White Cheddar Powder (organic cheddar cheese, organic pasteurized milk, salt, cheese cultures, enzymes, organic tapioca maltodextrin, salt, silicon dioxide, disodium phosphate, lactic acid, citric acid, natural mixed tocopherols), Organic Habanero Powder." The label should be 2 inches tall, and 4-5 inches wide. The main part of the logo should be about 2 inches wide (that's the part that is visible looking directly at the jar), and the ingredients, barcode, website address can go on either side. The only additional copy I want included is "Pop popcorn, thoroughly coat with, butter or olive oil, and add seasoning to taste. Also great on rice, chicken, or as an all purpose seasoning"
Every design category has flexible pricing for all budgets. Product label starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
heathotsauce collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Jelena is perfect.
She does a very good job and brings very creative ideas.
She immediately understands what you need and implements everything excellently.
Great designer, we will become regular customers...
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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