jamesmedhurst got their new product label by running a design contest:
EMBR - Endurance Fuel Label design
Check out jamesmedhurst's Product label contest…
EMBR Endurance Fuel
Description of the product
EMBR is a wholefood product rich in nutrients that promote sustainable energy output while training and competing. We are aimed at the endurance sports market – Any sport lasting longer than 90 minutes. EMBR’s squeezable format allows easy delivery on the move, reducing choking and wasted time unwrapping. MCT (fats) from coconuts mean EMBR is easily processed and absorbed by the body ready for use. 90g serving packs an impressive 327 calories
Description of the product target audience
Outdoor sports enthusiasts, Ironman, triathlon, Marathon, Ultra, Obstacle races, hiking, cycling, cross country, nordic skiing, open water swimming, mountaineering. Target audience 25-50yrs male and females on average to above average wage.
I would like the logo on the front along with the flavor and some of the products selling points, 100% Natural, Plant based, Taken before & during events, Rich in energy stable MCT's, Calorie dense. I want the label to have an organic feel, and an outdoor sports feel, maybe boot prints, tire tracks etc. There are 4 available flavours, we're focusing one ONE main design template for the contest, Orange&cinnamon The remaining flavours will be done in a 1-1 project after the contest, in the same look and feel. 2.Cacao&peppermint 3.Lemon&ginger 4.Sourcherry&Acai Back label - I would like a Slogan like - "Feed the fire within" or "Harness the power of plants to fuel your fire" Nutritional info table, ingredients list, barcode, small space for best before/ batch code. Some social media logos - Twitter, Insta, Fbook with address - "embrsquad"
What to avoid
All ideas welcome
The product will be in a Stand up Spout pouch 100mm high by 80mm wide. 90g serving
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
jamesmedhurst collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Ages 21-35 who want an alternative drink to beer. Location mostly LA and NY. Male and women consumers about 50/50 split.
80% Women and 20% Men. Ages 25-60 Most targeted in the United States & Canada Income of $40,000-$100,000+ Our main tar
DIY fitness book for novice and intermediate gym goers/
Our brand is a brand that sells energy and electrolyte supplements (to athletes and those on the keto diet).
Orthopedic / sports physical therapy (both males and females) and coaching / training specialty for pregnant and postpar
Hotel guests, Restaurant guests, Give-aways and presents