Syakuro was extremely patient and I enjoyed working collaboratively.
How george.dewar06 started their product packaging journey
Pet Food Sack
colour and Plaid at top
same design with different recipes placment
Top of sack and dog image used
Colou and layout
generic packaging allowing recipe label change
What colors do you want to see in your design?
What industry do you think your business is most related to?
Animal & Pet
Land of Holistic Pets
Robbie's Holistic Cuisine
Description of the product
Premium brand dog food made from natural fresh and healthy ingredients which are hypoallergenic, wheat gluten free, no chemical colours, flavours or preservatives.
Description of the product target audience
Pet owners that care about the health and wellbeing of their pets
The rebranding of an established UK based pet food manufacturer, Robbie's Holistic Cuisine. The brand Robbie's Holistic Cuisine is a premium dog food brand made from natural, fresh and healthy ingredients which are hypoallergenic, wheat & gluten free, no chemicals, colours, flavours or preservatives.
Robbie's Holistic Cuisine is manufactured in Scotland in the birth town of the world-famous poet Robert Burns, which inspired the name of our products.
We would like the packaging design to reflect our Scottish heritage as well as keeping with our natural holistic theme. Using subtle tones which are not overpowering while still being eye catching. The design will be printed as generic packaging with the ability for us to attach a label for each recipe (front example for us to add Chicken & Rice and back or side for ingredients/analysis).
◦ Subtle tones - blue/green tones, neutral/natural
◦ Plaid/checked design
◦ Country bistro inspiration
◦ Scottish influence
◦ Must have Premium Dog Food on front.
◦ Wheat & Gluten Free
◦ No chemicals, colours, flavours or preservatives
◦ If images are used preference of a black cocker spaniel
◦ The word “Robbie’s” being the focal point in the name
Manufacturer: Land Of Holistic Pets
Brand: Robbie's Holistic Cuisine
The design to be produced on a gusset sack