jeanloup got their new product packaging by running a design contest:
Modern supplement packaging
Check out jeanloup's Product packaging contest…
Description of the product
Gluxia is a weight loss supplement that works mostly on the reduction of glucose in the blood and helps reduce sugar cravings. It consists of a triple layer chewable tablet, each having its own benefit (we included a picture of the blisters).
Description of the product target audience
Gluxia is mostly targeted towards women of 35-55 years in France.
Some texts are provided in the INDD file that also contain the cut. The texts are legal requirements, they must stay but can be moved around. The fonts can be changed of course. The keywords for the design are : dynamic, energy, weight loss, well being, medical, nutrition.
What to avoid
Avoid fantasy fonts.
see new design.zip for the cut
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
jeanloup collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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