the concept is an illustration of an owl's head that exposes his eyes, the sharpness of his gaze is highly emphasized, symbolizing accuracy, accuracy and right on target. arranged in a very masculine style, modern and sharp. the eyes are described as glowing red, which means they are always active and watching. The color in the logo uses a golden gradient that is designed to be as dramatic as possible so that the gaze on the owl's eyes is sharper.