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foodspring Branding Guidelines 2019
by elaine.dettmann
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In late Summer 2019 I was tasked with taking an ‘audit’ of foodspring’s current practices in the Branding Department. While there were past branding guidelines, the team had slightly updated their approaches a few times, and new documentation was needed to communicate with the rest of the company.

In my work, I covered use of the logo, typography, colours, shape & line, photography, and tone of voice
(with input from my copywriting colleagues).

Brand guide
Physical fitness
health
supplements
sports