Brand personality:
The brand personality for RODOG is sophisticated, stylish, modern, and timeless. The brand conveys a sense of exclusivity and luxury through its design, while also prioritizing the health and well-being of pets.

Design:
The design for RODOG should be minimalistic, with a focus on simplicity and elegance. The use of bright colors should be balanced with clean and sleek lines to give a sense of sophistication. The brand's logo should be minimalistic and stylish, something that pet owners would be proud to wear on their clothes.

Messaging:
The messaging for RODOG should focus on the premium quality and nutritional value of their pet food, as well as the brand's commitment to using art and design in all their advertising materials. The messaging should emphasize the exclusivity and sophistication of the brand, while also highlighting the health and well-being of pets.