99designs
insightia
by d'zeNyu
Logo design contest winner
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Created on 99designs by Vista

Insightia is a company formed by the combination of two already well-regarded financial data providers. The combined group will provide unrivaled intelligence on the global equity market. We compile numerous complex data sets and produce an online database which is intuitive in helping financial professionals to better understand the market, better inform their clients, and better execute their strategies.

Our target audience includes hedge funds and other investment professionals, law firms, public relations firms, and investment banks.

Our name provides brand continuity (the word 'insight' was present in the names of both original businesses) whilst describing our value proposition (we provide insight on important financial topics). The 'ia' present at the end of the name represents our slogan or strapline, 'intelligent analytics,' and we feel it gives the name a unique and intriguing look and sound. We pronounce the name as one word - Insight-ee-ah.

Logo design
Accounting & financial
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