Haunted House Billboard

DementedFX

Excellent opportunity to design for large format outdoor display. 

Our target demographic are Males and females ages 15 to 35. 

We are opening a haunted house in Easthampton MA and purchasing a billboard for a few weeks during the haunt. The billboard should feature original art of a creature produced by you.

We like the idea of a dynamic image with dark and light areas. This image from the popular movie Cloverfield resonates with us. http://www.empireonline.com/images/…e-page.jpg. The explosions stand out really well against a mostly dark surrounding and glisten on the skin of the monster to pull it out from the background. We think we'd like light colored type on the dark background.

Copy to use on the billboard:

Easthampton
Haunted House
123 Union Street

dementedfx.com ( facebook, twitter icons )

Copy Specifications:

Copy could be reversed out over the background image and needs to be large enough to read at a distance. We've included a guide that suggests type is 15" to 24" actual. Please see this guide: http://www.lamar.com/HowToAdvertise…FAAEB.ashx

Deliverable:

Press ready file should be delivered in any of the following file formats:
Photoshop, Illustrator or InDesign any 3D files

Built at 9ppi @ 300 document resolution
Live area document size: 5.04” x 17.28”
Overall document size: 5.40” x 17.64”

Refer to this document for full billboard specification and color information:
http://www.lamar.com/~/media/02A900…41DBAC.pdf

There are links to the attached file in the brief. We have also attached them. Added pdf of locations.