Maruu Design is a Japan-based Clothing and Accesories. This is the first piece I won in this platform, this is pretty challenging for me because the client is purely Japanese but culture is not a hindrance when it comes to coming up with the exact idea. In this design I considered the Japanese kawaii culture design base on the cute poodle picture the client provided. With a bit of research I have learned that cute and simplicity in both illustration and typography is the key.